V- Publishers, the Flagship Company of V Group were started by educationalist V.K Moosakutty in 1962 at Kottayam, Kerala. The intial activity of the firm was to publish supplementary materials for schools and colleges. In 1973 V started publishing reference volumes including Dictionaries, General referance completion exam guides in addition to school and college guides.
In the year 1970, V Publishers Bookstall was started at CMS College road Kottayam. In 1992 Higher academic Institutional book supply division was started another major step taken by V Grop, to tap growing educational book market in Kerala. Now V group is the trusted name in Medical and Engineering book supply to institutions with more than 50% of the market share. V Groups started School Master is a monthly Journal published for each standard right from 1st to 12th for both Malayalam and English medium Kerala State syllabus. School master has also entered into the segment of CBSE curriculam. V whole sale division which comes under the V publisher book stall was started in 2007, supply book to retail bookshop scattered throughout the state Kerala.
V.K Moosakutty Founder of V group started as a Lecturer in Physic at Kottayam. He Simultaneously became one of the most experienced entrepreneurs in book publishing and distribution industry in Kerala. Trail blazer in school and college guide publishing in kerala.
The firm comprises of retail outlet, higher academic institutional Book supply Division and wholesale division.
- Retail outlet : The book shop of the firm is centrally located and stock both Indian and foreign books on all the major categories catering to both academic and general public. The shop is at CMS College Road Kottayam.
- Higher Academic Institutional Book Supply Division : This is the marketing wing of V publishers Book stall. Distrivct wise and region wise sales personnel cover all the major higher academic institutions and canvas business goods will of V group and liberalized policies of the government. Which encouraged the establishment of institutions for higher studies especially in medical, engineering management and nursing have contributed in the business in the segment.
- Whole sale division : Started in 2007 the phenominal growth of the division points at the need for an organized books distribution channel in Kerala. Additional routes and ever growing number of shopes willing to be part of the supply system assures on increase in sales more than 100% in comparison with last year.
- Major Publishers' represented : Pearson, Elsevier, Taylor, and Francis group Butterworth, Heinemann, John Oley and sons, Macmillan, orient Longman, Nervosa publishing house, Cambridge university press, oxford university press, prentice hall, Rout ledge Springer, Thomson learning, Tat McGraw Hill, Penguin,Harper Collins, JP Brothers, etc.
HIGHER ACADEMIC INTITUTIONAL BOOK SUPPLY
Year of starting business : 1992
WHOLESALE DIVISION -
Year of starting business : 2007
Distribution of books by national and international publishers to small and medium level book sellers scattered throughout Kerala. Currently catering to around 400 shops and 40% of sales is on ready cash basis. The Van service covers more than 150 towns in addition to district head quarter towns. In the first year itself ,midst several practical and operational constraints, the division did a business of Rs. 25,000,000 which is commendable.
PUBLISHERS BOOKSTALL KOTTAYAM
Year of establishment: 2007
The shop was started in 2007 at CMS College Road Kottayam, for both general and Academic book sales. In less than 2 years the shop has established itself and doing very impressive retail sales along with institutional sales.
Year of establishment : 2003
School master is a monly journal Published for each standard right from 1st to 12th for both Malayalam and English Medium Kerala state syllabus.
SCHOOL MASTER PROJECT FOR EMPLOYMENT AND EDUCATIONAL DEVELOPMENT (SPEED)
Launched in the year of 2007 speed is unique project for the promotion of the annual subscription of school master journals and other V publisher's products. This is conceived as rural development programme benefiting both the school going students and rural unemployed/ underemployed youth. SPEED employs more than 2000 BDOS across the state, which are trained and motivated by sales from managers numbering around 300. Several of the speed members belong to cooperative initiatives of the government like 'Kudumbasree' This scheme is managed from cooperative office under the leadership of marketing manager and his subordinates regional managers and district managers. This is a success story of responsible rural marketing.
VISION OF V GROUP
An educational supermarket for kerala to fulfil this vision their mission is to formulate excellent educational methodologies through incessant research and make them available to every Indian student.
MISSION OF V GROUP
To provide and service of supervises of superior quality at a fewer price to our customers we also hope to ensure adequate profits to the enterprise to grow. ggggggg